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My American Food

June 30th, 2012


Coffee at Innovation Norway Boston. A Cupboard brim full of french roast. And it tastes good.



Your Right Price is Higher than the Customer Expects

June 28th, 2012


“I fear not the man who has practiced 10000 kicks once, but I fear the man who has practiced one kick 10000 times. ”

– Bruce Lee.


We all feel fear when we give the customer the price face to face. That is why you should practice with someone to say the price with a poker face. You should not look like Mr Lee above.

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the Privilege of the Sword by @EllenKushner

June 24th, 2012


I know Katherine does not wear armor in the book, but she could…

Sit on the Same Side of the Table

June 11th, 2012




If you are to interview a customer you have not met before, your goal is to build trust through an open atmosphere. This summer I did six interviews during one week. Each of them lasted 1 hour. It was important to build trust fast. I used a new tactic to set the stage for trust building, i sat on the same side of the table as my interviewee. I will tell you how it worked when I interviewed a young project leader.

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