October 8th, 2012
Relevant blog commenters are golden. Who better to find these Golden Commenters than a Connector?
“The success of any kind of social epidemic is heavily dependent on the involvement of people with a particular and rare set of social gifts.” According to Malcolm Gladwell. One of these three types of people are the Connectors.
Connectors, are the people in a community who are in the habit of making introductions. A Connector may meet you one day and later connect you with a person who may help you. Her is an example:
Get the Right Person to Connect Commenters to Your Blog
Let us say you blog about your diet. One day you meet a young lady who knows a handful of engaged and intelligent diet enthusiasts. You tell her you are on the look out for knowledgeable people to write interesting comments on your blog. Later that week two of her friends start to comment on your blog regularly.
Gladwell states, “Ideas and products and messages and behaviors spread like viruses do …” One of the three attributes of a social epidemic is according to Gladwell “The Law of the Few”. For more on connectors listen to our Bookcasting Podcast about Gladwell´s book “The Tipping Point: How Little Things Can Make a Big Difference.”
Filed under Books.
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