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You may learn about tribal marketing from religion

January 9th, 2012


Road block in Belfast Ireland

Excluding others give your tribe members the feeling og being more exclusive

The positive example:

Give people the choice: “Are you with us or are you against us?” There is nor middle ground. This kind of thinking leverages powerful emotional responses from the human brain. From the millions of years when we relied on our own tribe for survival. One example of “US or Them” is Steve Jobs successful implementation of the vision…

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Why You Will Say Her First Name

January 3rd, 2012


MinglingTraining Bonus Material

You WILL feel uncomfortable breaching the unwritten social code of naming a stranger. But the price you pay is far outweighed by the results. Like I hinted earlier, names are words of power. Thus in many cultures naming a stranger will be seen as a bold move. You WISH to be seen as bold, and powerful. So this is just the thing to do for you. Also remember that most of us love hearing our own names. I observe peoples faces closely when I am naming strangers and I can see most are pleased. You are the one feeling uncomfortable, not them.

These excersises are ment to be uncomfortable, if you feel comfortable doing the exercises in the coming weeks, you are either not trying hard enough or it is time for you to move to the next level. The next level is here

Say Your Name Like James Bond

January 3rd, 2012


You can do as me. I practice saying my name in front of a mirror at home. Standing seven steps away from my largest mirror. I smile. I start walking with decisive steps toward my own reflection. I extend my right hand on the second step. Read more

You must Practice to Feel Peoples Pain

January 2nd, 2012


Some animals are good with body language, people can be harder to read. That is why Miss Mingle practices feeling peoples pain to understand their needs. The shorter path to reaching your goals is understanding other peoples needs. And then trying to help them: Connecting him to a relevant expert. Give him a book or article with valuable insight about his need or a solution to it.

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Books Given Away

January 1st, 2012


Marit Letnes with her new book, Stumbling on Happiness, by Daniel Gilbert.


I keep my bookshelf filled with give-away-sets of av few useful books.

How to Wow: Proven Strategies for Selling Your [Brilliant] Self in Any Situation

The Referral Engine: Teaching Your Business to Market Itself

Lucky By Design

Screw Work, Let’s Play: How to Do What You Love and Get Paid for it

Love Is the Killer App: How to Win Business and Influence Friends

You may email people a link, so she may order it from Amazon. If you feel in a more generous mood you can give people the actual book. Like I did the other day, below you may see pictures of people with their new books.


Inga Semmingsen with her new book, Lucky By Design, by Beth Goldstein.

Erica Zahl Pedersen, Photographer, with her new book, Managing by the Numbers: A Commonsense Guide to Understanding and Using Your Company’s Financials, by Kremer, Rizzuto and Case.

Andreas Dietzel gets his PlayBook




CustomerCentric Selling, Second Edition

Great Demo!: How To Create And Execute Stunning Software Demonstrations